Cropmatrix International Journal of Commerce, Management and Innovation

Aims & Scope

Aims and Scope

The Cropmatrix International Journal of Commerce, Management and Innovation aims to advance scholarly and professional understanding of business organisations, markets, management practices and innovation.

The journal welcomes quantitative, qualitative, mixed-method, conceptual, theoretical and case-based research. Contributions may relate to private enterprises, public organisations, start-ups, social enterprises, educational institutions, financial institutions, cooperatives, non-profit organisations and international businesses.

Major Areas Covered:

General Management and Strategy
  • Strategic management
  • Business policy
  • Competitive strategy
  • Corporate strategy
  • Business models
  • Organisational effectiveness
  • Performance management
  • Strategic change
  • Business restructuring
  • Corporate planning

Marketing Management

  • Consumer behaviour
  • Marketing strategy
  • Digital marketing
  • Services marketing
  • Retail management
  • Brand management
  • Rural marketing
  • Social-media marketing
  • Customer relationship management
  • Marketing analytics

Human-Resource Management

  • Recruitment and selection
  • Training and development
  • Performance appraisal
  • Employee engagement
  • Talent management
  • Compensation
  • Industrial relations
  • Organisational behaviour
  • Leadership
  • Future of work

Financial Management and Commerce

  • Corporate finance
  • Financial performance
  • Investment management
  • Banking
  • Insurance
  • Financial markets
  • Accounting
  • Taxation
  • Auditing
  • Financial inclusion

Entrepreneurship and Start-Ups

  • Entrepreneurship development
  • Start-up ecosystems
  • Entrepreneurial finance
  • Women entrepreneurship
  • Social entrepreneurship
  • Family business
  • Small-business management
  • Business incubation
  • Entrepreneurial intention
  • Enterprise growth

Innovation Management

  • Product innovation
  • Process innovation
  • Business-model innovation
  • Open innovation
  • Frugal innovation
  • Organisational innovation
  • Innovation ecosystems
  • Research and development management
  • Technology commercialisation
  • Innovation capability

Digital Business and Technology

  • Digital transformation
  • E-commerce
  • Financial technology
  • Artificial intelligence in business
  • Business analytics
  • Blockchain applications
  • Platform businesses
  • Digital consumer behaviour
  • Cybersecurity management
  • Technology adoption

Operations and Supply Chain

  • Operations management
  • Supply-chain management
  • Logistics
  • Procurement
  • Quality management
  • Lean management
  • Project management
  • Inventory management
  • Service operations
  • Resilient supply chains

International Business

  • International trade
  • Global business strategy
  • Foreign investment
  • Export management
  • Cross-cultural management
  • Global supply chains
  • International marketing
  • Emerging markets
  • International finance
  • Global entrepreneurship

Governance, Ethics and Sustainability

  • • Corporate governance
  • Business ethics
  • Corporate social responsibility
  • Environmental, social and governance practices
  • Sustainable business
  • Responsible investment
  • Green management
  • Circular economy
  • Stakeholder management
  • Integrated reporting

Education and Management Development

  • Management education
  • Business-school practices
  • Employability
  • Skill development
  • Technology-enabled learning
  • Industry–academia collaboration
  • Executive education
  • Competency development
  • Educational leadership
  • Innovation in management education

Types of Manuscripts Accepted

  • Original research articles
  • Review articles
  • Systematic literature reviews
  • Conceptual and theoretical papers
  • Case studies
  • Policy analyses
  • Research notes
  • Short communications
  • Book reviews

Papers Normally Outside the Scope

The journal does not normally consider:

  • Manuscripts without a clear connection to commerce, management, business or innovation.
  • Purely technical engineering papers without managerial or commercial relevance.
  • Unstructured opinions without evidence or scholarly analysis.
  • Promotional articles concerning particular products or organisations.
  • Teaching notes without research or analytical value.
  • Previously published or simultaneously submitted work.
  • Contact for Bulk Orders

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